DmAdvisor Anurag Expertise

  • Digital Marketing of Websites
    • Strategies & Communications
      • Strategic Consulting, including business plan & sales strategy development.
      • Marketing Database, Emailer.
      • Plaining Digital advertising campaigns.
      • Devising strategies to drive online traffic to the company website.
      • Managing & overseeing all the social media strategy for the company.
      • Responsible for strategic direction and execution of all internal and external communications.
      • Responsible for Managing, Handling and communicating with Outsource Marketing Agencies.
      • Developing a marketing team to implement strategy & delivering on objectives.
      • Design, implement & facilitate an effective local & national marketing strategy.
      • Carrying out effective research & intelligence into competitor products & other trends.
      • Develop partnerships & relationships with third parties to meet strategic objectives.
      • Identifying key marketing opportunities.
      • Making sure that campaigns run to deadline and on budget.
      • Budget setting and control, including measurement and return on investment.
      • Exceptional project and time management skills.
      • Creating engaging social media strategies and execution plans that cultivated audiences, increased web presence and enhanced brand awareness.
      • Formulating digital strategy for delivering best ROI for campaigns on various result oriented matrices of cost per click.
    • On-Page SEO
      • Implementation of SEO strategy to boost rankings and traffic in major search engines.
      • Web page building using basic HTML, CSS, producing XML feeds and advising on RSS uses.
      • Analysis the condition of the existing website.
      • Make .htaccess, Robot.txt and Error pages like 404, 301, etc.
      • Deciding display pattern and category structure for web portals a make its promotion for SE popularity.
      • Creating and Promoting RSS and XML Feeds.
      • Plan and execute all Digital Marketing Techniques.
      • Managing the redesign, updating and managing of the company website.
      • Managing digital marketing brand campaigns including creative development, website refreshes.
      • On page Optimization, Keyword Research, Content Management, Google Webmaster Tools, Google Analytics, Keyword Research, Keyword Description, Meta Description, H1, H2, H3 Tags, XML Sitemap, Link Building, ALT/TITLE attributes, Keyword Density, Reporting Analytic.
    • Off-Page SEO
      • Develop SEO strategies , Research, analyze, and determine the most relevant and targeted keyword.
      • Submitting the Business articles, Queries, and Free Classified Ads on Free Forums for global popularity and coverage of website.
      • Campaigns using Email, Blogs, Article, Press Releases and Newsletter creation and implementation in SEO Forums.
      • Doing all the activities that included in seo off-page optimization.
      • Link Building, Organic SEO, Blog Creation and Blog Optimization.
      • Manage daily activities with PR, Press and marketing communications agencies.
      • Classified Posting, Directory Submission, Bookmark Submission, Form Submission, Form comment, Document Submission, Article Submission, Blog Submission, Social media marketing, Email marketing, Referral marketing, Content marketing, Keyword research, Photo Sharing, Social Media Optimization (SMO), Increase your likability, Make tagging and bookmarking easy, Reward inbound links, Help your contact travel, Search Engine Marketing (SEM), Search Engine Marketing, Campaign Design, Campaign Management, Google AdWords, Facebook Ads, Yahoo Search Marketing, Microsoft adCenter, Pay per click, Cost per impression, Search analytics, Web analytics.
      • Email Marketing, Email Design, Email Marketing Campaigns, Facebook Profiles, Facebook Fan Pages, Website SEO, Landing Page SEO, PPC Landing Page Quality Score, Landing Page Design, Keyword Research, Content Management, Classified Posting, Directory Submission, Bookmark Submission, Form Submission, Form comment, Document Submission, Article Submission, Blog Submission, Press Release.
    • Reports & Analytics
      • Tracking and analysis of web traffic reports on Alexa, other SEO websites.
      • Preparing meaningful reports showing activity and throughput are closure and conversion.
      • Created weekly monthly keyword and traffic reports.
      • Responsible for designing and developing marketing collateral for sales support.
      • Monitoring & reporting to senior managers on the effectiveness of strategies/campaigns.
      • Setting the scope, implementation, management & review of marketing campaigns.
      • Monitoring the success of Social Media Campaigns through media analytics, KPIs, and dashboards.
      • Evaluating the effectiveness of marketing programs, provided market analysis and insights to senior management.
      • Reporting of campaigns with in-depth analysis on performance of keywords, ad copies, bounce rates, etc.
    • Benifts
  • Digital Marketing for Mobile Apps
  • Google Analytics
    • Knowledge of Google analytics and work on Google Webmaster tool central.
  • Google Adwords
  • Google Tag Manager
  • Online Reputation Management
    • Brand development.
    • Social Media Marketing
      • Social Bookmarking and group making in Google, yahoo and other social interactive sites.
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